Alvin-headshot

Rewrite Your Story

“We all have obstacles in life. It is ultimately our attitude that determines whether they block our path to success, or strengthen us on our journey.”

Alvin Law is a Hall-of-Fame keynote speaker and Attitude Expert who uses his story to challenge and inspire even the most resistant, heard-it-all-before audience. As a living, breathing example of the power of attitude, he busts through the self-imposed blockages we all have about who we are and what we can achieve, and provokes us to examine and rewrite the stories we tell ourselves about our role, our abilities and our lives. Read Alvin’s Attitude Manifesto.

Alvin’s Story

“The best thing that ever happened to me is being born without arms. It brought me to circumstances never thought possible.”

In the early 1960’s, over 13,000 babies around the world were born with deformities as a direct result of Thalidomide – a drug prescribed to relieve morning sickness. Alvin Law was one of them. In his case, just a couple of the tiny pills were enough to cause him to be born without arms.

Facing what they thought was a hopeless situation, Alvin’s birth family courageously gave him up for adoption. They hoped and prayed that their sickly, deformed newborn would somehow find a family more capable of caring for his needs. Luckily, their prayers were answered.

Hilda Law was a fifty-five year old foster mother who, along with her husband, Jack, took in neglected and abused children. They loved and encouraged them back from their hopelessness and, through social service programs, sent them to couples yearning for adoptions. They were truly special people.

One day in 1960, the most disturbing case they had ever seen was presented to them – Alvin. They were warned he’d never possess any quality of life and would likely need to be institutionalized.

Not only did Hilda nurse him back to health, but her intuition told her that lurking inside this impossible scenario was… hope. Through the Law’s faith, dedication and infinite belief, little Alvin learned to use his feet for hands. Suddenly, his world opened up.

Alvin attended regular schools at a time when handicapped children were relegated to institutions or, at best, schools that segregated them from the ‘normal’ students. He was blessed to have remarkable teachers who recognized his potential, and worked with the Law family to encourage his abilities.

Life took a turn for the amazing when Alvin discovered his musical ability and he joined the school band, playing trombone, drums and piano. Within an impossibly short time, he became an award winning musician and graduated from high school with honors. He then graduated, again with honors, from college… and he hasn’t slowed down since.

“You can’t hide from life. You’re going to have obstacles show up. I know how to teach people to get past theirs. After all, there’s no magic pill you can swallow – there’s just you. In a quick-fix society, we need long-term strategies. I didn’t just discover this stuff overnight.”

Alvin Law has been presenting his compelling life story to groups across Canada, the United States and around the globe since 1981. He is a trained broadcaster, fundraiser and musician. He has also worked for non-profit groups, in advertising and public relations, the civil service, and has even run for public office (unsuccessfully, but he got over it).

Alvin has played a direct role in raising over $175,000,000 for charity. He’s also dabbled in acting, playing a role in Harmony Korine’s quirky creative film Julien: Donkey Boy and, in a life highlight, played an armless preacher in an episode of the hit television series The X-Files.

He has appeared on countless telethons (well over 100 since 1976) and media features, and has been the subject of two award winning television documentaries. The first, Alvin, His Best Foot Forward, was shown across Canada in 1978. The second, Broken Promises, focused on the plight of Canada’s Thalidomide victims and after its Canadian showing was seen on American Public Broadcasting’s Frontline. Re-named Extraordinary People, it was nominated for an Emmy Award. Alvin has appeared on The Joan Rivers Show, CBS’s How’d They Do That, CBC’s What On Earth and ABC’s Frontrunners. Their segment about Alvin won an Emmy Award.

Alvin formed AJL Communications Ltd. in 1988 and has since brought his Attitude Revolution to over 2 million people (and counting) on five continents around the world. He’s earned over One Million Miles with Air Canada, and has the highest tier membership at both Hertz and Avis (yep… he drives!)

He has earned the designation of Certified Speaking Professional (CSP), an honour possessed by less than ten percent of professional speakers worldwide. In 2009, Alvin was inducted into the Canadian Association of Speakers (CAPS) Hall of Fame.

He shares his life with his wife and business partner, Darlene; his adult son, Vance; Raymond, the dog; and Trixie, the cat. They all live in beautiful Calgary, Alberta, Canada.

Your Story

Alvin’s adoptive parents raised him to not just survive, but to exceed expectations; it was a natural and essential part of their culture at home. And that’s the message Alvin ultimately brings to your audience – to look beyond what they think is possible for themselves, and dream big. To do more. Be more. The only true obstacle, after all, is our own attitude – the stories we tell ourselves about ourselves and the people and situations around us.

In over 30 years of professional speaking, Alvin has never told his story exactly the same way twice. Although his circumstances are unique, his story and message are universal. That’s why it’s easy for him to craft an experience that is relevant to your specific audience based on their specific circumstances…so they walk away having heard the message you need them to hear, and ready to take the actions you need them to take.

So whether you need one of Alvin’s most requested presentations or require something custom, let us know. Contact us, and tell us your story.

Meet The Brains: Darlene Law

Alvin and Darlene Law

The Brains & The Talent

Alvin may be the talent… but Darlene is the brains behind the whole operation!

Darlene joined AJL Communications in October, 1991 after moving to Regina, Saskatchewan from Calgary, Alberta. She brought her extensive knowledge in office management and human resources and applied them to Alvin’s growing speaking business. Good thing too, and just in time! Since 2000, she has managed the office full time, is a partner in the company and is the person who will be the first point of contact when you connect via email or telephone.

In 2005 Darlene graduated from the Mount Royal College Feng Shui Practitioner course and became a certified Feng Shui Practitioner. As well as working with her own clients Darlene uses her knowledge and understanding of energy to enhance the success of their personal and business life.